Has anyone tried this company? I like the fact that it's formulated by a vet nutritionist, and I think it would be an affordable food to add to my rotation. Now, if they would only expand their cats line to more than just chicken and fish...
Eh, I tend not to trust anything that bypasses giving information cause it's 'proprietary.' There are plenty of companies out there that list the full ingredient list. I want to know exactly what I'm feeding.This is the nutrient mix information (proprietary, of course):
What Is NomNomNutrient Mix? - NomNomNow
According to the website, the vegetables are added as a source of naturally occurring vitamins, antioxidants, and fiber.
my thought exactly, I'm sure my cats would eat around it.I wonder at some of their ingredients and wording that seems aimed more to get people to associate cat health with human health. I'm seriously skeptical of "that melon flavor cats can't resist" haha. But seriously, if they're depending on vegetables cut into chunks to make their food nutritionally complete it will only work if your cat eats the veggies. When I fed Frida Instinct, she ate around the peas and carrots half the time.