Both Grey Cat and Noodle love this. Grey started scratching it right away. It can be flipped over when one side gets too used up. I have had it for 6 months and just flipped it- may flip it again in another 6 before I get rid of it. Noodle loves using it as a lounge, too. You can play with them with it too, dangle a toy by the middle part and they will reach through and play in it to get the toy.