Bought this toy with catnip and it arrived tightly wrapped in white tissue paper and inside a plastic bag that it was mailed in. I set the bag on the floor and she immediately started rubbing against it--that catnip must be strong! I cut the top of the bag off, and she did the rest. Got her head inside the bag, pulled out the toy, was able to get the tissue paper off (I helped a little). She couldn't stop rubbing against it and kicking her hind legs and just having a ball!